Undercover Boss By Bob Benson, President/CEO CCBA No matter what is happening in the world, “You’ve got to keep on dancing.” How does one do that effectively and with a sense of peace and hope? How does one do that effectively and with a sense of peace and hope? One needs an anchor for their soul (our... Read More
An Anchor for Your Soul By Bob Benson, President/CEO CCBA Emotions, fear, uncertainty of the future, change, anger, confusion, depression, and even grief, caused by COVID, corruption, and a lack of wise leadership of the US are sweeping the country and causing Chaos in our business, family, and lives. “You’ve got to keep on dancing!” Author... Read More
THE STRATEGIC STRUCTURE I am writing a series of articles on The 15 Dynamics of Building a Cash Cow™. Most of the articles, including this one, are applicable to both profit and non-profit companies. In this article, we will look at The Strategic Structure of a company. Why? You will see the value as you read about... Read More
THE CORE VALUES I am writing a series of articles on The 15 Dynamics of Building a Cash Cow™. Most of the articles, including this one, are applicable to both profit and non-profit companies. In this article, we will look at how to perpetuate the core values you want to be established throughout the organization as it... Read More
THE MISSION STATEMENT I am writing a series of articles on The 15 Dynamics of Building a Cash Cow™. Most of the articles, including this one, are applicable to both profit and non-profit companies. In this article, we suggest using the planning and insights you gained from Parts 2 and 3 to develop or update your mission... Read More




